10% is probably the best you are going to get on the Cervelo Frame; you might get the SRAM at a better discount.  There is a thread on here that talks about discounting Cervelo's and apparently the retailers pricing is watched very closley.

I am very happy with my 2009 RS 

AlpeDHuez:

Update: Based in part to the vast majority of recommendations on this forum, I've decided to go for a 2009 RS frameset with a SRAM Force gruppo. Just haven't had any luck negotiating price. 10% off is about the best I can find.

Happy to hear it. I think you may have some luck getting a bigger discount on the frame as part of the whole package. Probably just need to find a store that has the right setup. The store I purchased mine from has a nice R3SL (48 or 54) with Force for an excellent price of $4490 (regular $6500) http://www.abovethreshold.com/wheelssale5 I'm sure there is one out there with your name on it. Good luck.

AlpeDHuez:

Update: Based in part to the vast majority of recommendations on this forum, I've decided to go for a 2009 RS frameset with a SRAM Force gruppo. Just haven't had any luck negotiating price. 10% off is about the best I can find.

If you are still looking for a Force gruppo check out BicycleOutfittersIndy.  They have Force for $925.25 with an additional 15% OFF for first time online orders (use Promo codeT83795).  

I just got a Red gruppo from them for $1668.42 CAN. shipped...a smokin deal.  For the record I have no affiliation with the store except being a very satisfied customer.  They are awesome to deal with and have great prices.

Good luck with your build.

NewGuy

 I just bought a 2008 RS (black & red) from Trek San Diego. I had my brother in law pay for it (he lives there) and then ship the bike over. In the end, I paid $2600 including tax - smokin' deal! Anyway, good luck. Don't wait - who knows if there will even be a change. And prices I'm sure will be higher. Life is short! I love my RS!

What a buy; I really like the 2008 frame color and that is $900 less than the 2009 price and $1,000 less than the 2010.  The RS is a great bike (and you got it at a steal).

 Congrats on your RS purchase.  Definitely a good price.  I'm the one who started this thread.  But unfortunately, I just can't find pricing that good here in St. Louis.  Will keep looking.  It's not like the weather is getting any better and my winter ride will get exclusive use for the next several months. 

Wow, 20% off, that is a great deal.  I was looking at the 2010 RS this morning (not buying, just looking).  The frame looks better than it did in the pictures.